RECENT WORK
STREET FIGHTING ENTREPRENEURSHIP
SFE was the flagship curriculum for the CASEWORX platform. We developed a comprehensive series of case-cased, interactive video modules to guide a learner from the idea to exit stages of entrepreneurship. Spanning the globe and focusing a a diverse array of founders and businesses, learners made high-stakes decisions about the course of the ventures in the stories. These decisions were recorded for educator evaluation, and ancillary tools allowed students to map out their own company idea. At its height, SFE was working in over 30 higher education institutions across North America, and won the 2017 Milken-Penn Award for excellence in education.
This segment is from the 4th module of the 8-module program.
CALGROWS/FUTURO HEALTH
As part of a 2-year project with the California Dept. of Aging’s CalGROWS project, Airy Disc developed 30 animated scenarios to help front-line healthcare workers grapple with the stressors in their roles. From family care workers to peer addiction specialists, front-line health workers face the brunt of the emotional toil required to help society’s most vulnerable. This series was embedded in existing Futuro curricula to give voice to the common challenges these workers face, and help them practice their interpersonal communication, executive decision skills, and cultural competency.
This segment is from “The Hong Family,” a series developed to help home care providers navigate the challenges of caring for a terminally ill family member.
BUSINESS OF ENTERTAINMENT
Continuing Yellowbrick’s long collaboration with the NYU Tisch School of the Arts, the Business of Entertainment course debuted in 2023. Justin Wolske developed and produced the course with the NYU faculty, along with experts from Netflix, YouTube, Twitch, Universal, and other major entertainment companies. The course gives learners a comprehensive view of the business landscape in the global entertainment industry, while helping them build the core documents for their own media venture. This teaser showcases some of the SMEs in the course.
This segment is from the 5th module of the course. The full course can be found at Yellowbrick.
MUSIC MENTOR
Before an LX can be built, a lot of work goes into being confident that we’re building the right thing. When Airy Disc is working for a client, we routinely use market research and learner discovery to develop core documents like a learner persona, value prop breakdown, product design epic, user stories, competitive matrix, and other tools. All of this happens before building. This “strawman” for a project around mentorship in the music business is a good idea of what we can do for a client that is trying to figure out what they should build for their audience.
CUBE FOR CONFLICT
Saturn Leadership wanted to grow their successful CUBE for Conflict curriculum around difficult conversations, but to do so required additional coaches, travel, accommodations, and other logistical expenses. At CASEWORX, we worked to narrativize the curriculum into an interactive-decision series, helping learners make tough communication choices in high-conflict, emotional scenarios. What’s more, Saturn coaches break down the scenarios to help isolate the right and wrong way to approaches areas of conflict at work. CUBE for Conflict exists today in Saturn’s online communication and leadership toolkit.
This is the core content of Module 2, part of a 5-module series.
AUTO DESIGN & SKETCHING
Los Angeles’ Petersen Automotive Museum is world-renowned for its collection of classic cars, motorcycles, and other specialized vehicles. It’s an incredible monument to modern transportation, but museum staff wanted to find a way for its young people to stay engaged after their visit. Yellowbrick worked with Petersen to develop a free, casual online course where young people could not only learn about some of the coolest cars in history, but also learn draw them. The course was a huge success, reaching over 10K signups in less than 3 months.
This segment is part of Module 3, where we worked with faculty from the prestigious Art Center in Pasadena to demonstrate how to draw classic cars. The full course can be found at Yellowbrick.